Innovation That Matters

In Paris, a community brunch festival pops up monthly

Publishing & Media

We’ve seen numerous examples of pop-up restaurants in recent years, including the Müvbox, the Yellow Treehouse and Charlie’s Burgers. Recently one of our spotters alerted us to a monthly event in Paris, however, that starts with a community brunch and offers a whole day of eco-minded activities. Founded by Nadege Winter—who, incidentally, is affiliated with Wool and the Gang, which is no stranger to our pagesBrunchBazar is a series of community get-togethers that take place on the first Sunday of every month at the Comptoir General in Paris. The last one, for example, took place on May 2, running from noon to 7 p.m. Organic catering was provided by Cococook, as was a series of cooking workshops throughout the day. Creative workshops for kids were provided by PetitHOOD, while Wool and the Gang served up something similar for knitters. Also on hand were a fashion swap sponsored by Good Storage, dance classes by I Could Never Be a Dancer, music from Big Festival, eco-minded education from Winter’s online magazine Greenkiss, and more. The price of admission was EUR 3—50 cents of which went to the World Wildlife Fund—with small additional fees for some of the workshops. Besides the obvious attraction for consumers and benefits for the community, BrunchBazar clearly has much to offer local vendors and brands as well—namely, a way to get close to customers in a relaxed setting that’s focused on education and entertainment rather than making a sale. (Related: Pop-up cafe is a (straw) monument to sustainability.) Spotted by: Elisabeth Dien



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